End Live-Plucking in Badminton
Our Mission
Raise awareness
Advocate for ethical practices
Drive positive change within the badminton community.
No animal deserves to suffer for sport
Do you know what you’re playing with ?
BILLIONS of Feathers are live plucked from TRILLIONS of geese and ducks a year..
In countries with no welfare systems, for Animals or Humans…
Now you know these feather-shuttles are not FAKE….
You can choose whether you purchase feather shuttles or opt for vegan friendly options.
What the Professionals say
Our Organisation
Methods & Vision
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Take Action
Take part in a questionnaire on how much you know about the feather shuttlecock.
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