End Live-Plucking in Badminton
Shuttle exposed
A dedicated community committed to ending cruelty in the world of badminton. We believe in a sport where the passion for competition is matched by a commitment to compassion.
Our mission is to
Raise awareness,
Advocate for ethical practices,
Drive change within the badminton community.
No animal deserves to suffer
Together, let's create a future where every shuttle is a symbol of fair play and respect for both players and the feathered friends who inspire the game.
What the Professionals say
The Olympics confirms the need to end the use of feather shuttlecocks - click here to learn more
Our Organisation
Hear about our
Methods & Vision
Take Action
Ready to take the next step?
Take part in a questionnaire on how much you know about the feather shuttlecock.
We can learn from you so
Thank you
